A couple of weeks back in the Easy on the meat post I mentioned the Virtual Water Project where designer Timm Kekeritz created a fantastic water footprint poster visualizing the water consumption of the total volume of freshwater that is used to produce the commodities, goods and services consumed by a person, company or nation. Which brings us neatly to the subject of bottled water and its consumption. Rather than me banging on about the lunacy of this, the guys at Comedy Central introduce us to the new must have branded water, Aqua Colbert.
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